Work History

Samantha Jackson, CDMA©
  • Google Workspace (Docs, Sheets, Slides, Forms)
  • Slack
  • Zapier
  • Video Conferencing and Tools (Zoom, Google Meet, Loom)
  • CRM Tools (Hubspot)
  • Microsoft Office
  • Project Management Tools (Asana, Monday)
  • Adobe Creative Apps 
  • Canva
  • HTML
  • CSS
  • Digital Media
  • B2B Marketing
  • Copywriting
  • Consumer Behavior Drivers
  • SMS and Messenger Campaign Management (Klaviyo, Hustle, Sakari, ManyChat)
  • Email Marketing (Klaviyo, MailChimp, ActiveCampaign, ActionKit, Constant Contact)
  • Social Media Platforms 
  • Automated Marketing Software (Hootsuite, Later, Autopilot, Buffer, etc.)
  • Content Management Systems (WordPress, Squarespace, Wix)
  • Copywriting
  • Content Creation
  • Google Analytics
  • Marketing Analytics Tools (Semrush, Rival IQ)
  • eCommerce (Shopify, BigCommerce, Printful, Dropshipping, WooCommerce)
Project Management
  • current Project Management Institute® member
  • eligible to sit for the Project Management Professional exam®
Event Planning
Political Campaign Management
  • Hustle
  • Relay
  • ThruTalk
  • Mobilize

Her / Hers / She / They / Them

As a knowledgeable Communications professional, I have successfully executed digital strategies across various platforms, resulting in high levels of engagement, acquisition, and retention. My strong time management and collaboration skills allow me to adapt quickly to new information and branding changes, consistently exceeding targets. With strong written and verbal communication skills, I can work independently or collaboratively and maintain high-quality standards in a fast-paced environment.

Work Experience
Senor Digital Organizer
Bend the Arc (Remote)07/22-07/23

Bend the Arc is where progressive American Jews join together to fight for justice and equality for all. We are the only national Jewish organization focused exclusively on progressive social change in the United States.

  • Generate ideas and develop digital strategies to help win national and local campaigns that dismantle white supremacy. Map arcs of action that mobilize Bend the Arc’s base, build support, and grow Bend the Arc’s power to win. 
  • Draft and edit advocacy pages, text blasts and p2p campaigns, social media content, and web pages with a strong theory of change at the center.
  • Coach staff organizers and local leaders on how they can use digital tools to support the work of Bend the Arc’s 20+ chapters.
  • Spot opportunities to engage our supporters, grow Bend the Arc’s base, and move Jewish communities toward centering racial equity. 
  • Help create opportunities for digital action, engagement, and education that connect the dots between Bend the Arc’s issues, energize Bend the Arc’s online base, and bring in new audiences.
  • Project manage the production of emails, advocacy tools, and website pages, including coordinating staff across teams for input and approvals, implement and test to ensure quality standards, and keep Bend the Arc on a timeline to meet our deadlines.
  • Track, report, and help the team learn from data analytics on the performance of digital content. Propose tests and solutions to, for example, increase click and conversion rates on fundraising emails or reduce bounces on our website.
Phone Banker
Asian Pacific Islander Political Alliance of Pennsylvania (Remote)04/22-11/22

We are living through one of the most significant political moments in US history – not only has a global pandemic laid bare the structural inequities that are inherent in our socio-economic system, but we are also witnessing a moment of rupture in our political imagination due to the Black Lives Matter Movement. These are critical times. These are exciting times. Now more than ever, Asian Americans in Pennsylvania need a political home to fight for everything our people need to survive and thrive, no matter where we are in the commonwealth.

  • Collected and documented voter opinions on local, regional and national topics.
  • Completed surveys by rechecking contact information before ending each call.
  • Learned about issues that matter to Asian Pacific Islanders living in Pennsylvania.
  • Encouraged Asian Pacific Islanders to register and vote.
  • Educated individuals on elections and candidates for office.
  • Ensured API voters have in-language support for any voting-related needs.
Web Designer
Fellowship Of Reconciliation (Remote)12/20-04/22

Fellowship of Reconciliation USA's mission is to organize, train, and grow a diverse movement that welcomes all people of conscience to end structures of violence and war, and create peace through the transformative power of nonviolence. FOR-USA leaders and members work tirelessly to improve, if not change, public policy and views to realize an equitable society. They establish numerous cooperative partnerships, often working in coalition with other faith-based advocacy groups, and leading national peace & justice organizations, enabling us to extend their resources and efforts, with the ultimate hope of reaching this goal. The organizations Congress of Racial Equality and the American Civil Liberties Union are spin-off organizations of FOR-USA.

  • Engaged in strategic planning regarding the design, infrastructure and content of the website to feature the work and activism of strategic partners, allies, and stakeholders on the ground.
  • Upgraded and managed the online store platform.
  • Used marketing skills to develop new store inventory in consultation with staff.
  • Conceptualized, planned and executed original designs for wide range of website properties.
  • Wrote lines of code using HTML and CSS languages.
  • Multi-tasked across multiple focuses to generate project results and meet deadlines and organizational expectations.
Contractor for Petition Platform Campaigns (Remote)07/21-12/21

MoveOn is the largest independent progressive advocacy group in the United States. MoveOn is where millions mobilize for a better society—one in which everyone can thrive. Whether it’s supporting a candidate, passing legislation, or changing our national culture, MoveOn members are committed to an inclusive and progressive future. MoveOn envisions a world marked by equality, sustainability, and justice. And they mobilize together to achieve it.

  • Email production in Action Kit to write, test, and send petitions to MoveOn members.
  • Campaign spotting as needed to help identify and research new campaigns including drafting petition solicits to encourage members to start their own petitions.
  • Outreached to current and prospective petition starters via phone, text, social media, and email as needed.
  • Compiled petitions to share with social media team.
  • Coordinated with partner organizations on petition campaigns with support from Platform Campaign Director.
Marketing / Communications Associate
Rural Health Network Of South Central New York (Remote)10/20-08/21

The mission of the Rural Health Network of South Central New York is to advance the health and well-being of rural people and communities. Rural Health Network has promoted equity and advocated for the right of rural residents to have access to affordable healthcare at the local, county, regional, state and federal levels. The organization prides itself on coordinating services with partners and collaborating across systems and borders. Their expertise is rural issues as it relates to: healthcare access, chronic disease management, and programs addressing social determinants of health, including transportation barriers and food security.

  • Managed communications and marketing strategies for a multi-program not-for-profit.
  • Served as a member of the RHN Development team to secure resources to address rural poverty and improve the health of rural residents and communities.
  • Promoted agency programs through media relations efforts, such as: managed website content and social media; contributed to monthly newsletters; created content for grant proposals, resource development materials, and other marketing collateral; and assisted in implementing new brand guidelines.
  • Co-Chair of RHNSCNY JEDI Workgroup, which involved: compiling and hosting learning opportunities for RHNSCNY staff (including Dr. Robin DiAngelo, author of “White Fragility: Why It's So Hard for White People to Talk About Racism” and “Nice Racism: How Progressive White People Perpetuate Racial Harm”); advocating for anti-oppression and justice on a systemic level, within RHNSCNY and the larger community; partnering with RHNSCNY HR to increase recruitment, retention, and advancement of our RHNSCNY staff from historically underrepresented communities including, but not limited to, BIPOC, queer, disabled, and immigrant communities.
Deep Canvasser
People's Action (Remote)10/20-11/20

People's Action builds the power of poor and working people, in rural, suburban, and urban areas to win change through issue campaigns and elections.

  • Utilized deep canvass skills to elicit emotionally deep conversations with voters to decrease support for Donald Trump / down ballot Republicans.
  • Listened to voters without judgment.
  • Demonstrated vulnerability with voters and shared personal stake stories and elicit stories from voters.
Development Support Specialist
Center For Independent Living Of Northwest Florida – Pensacola, FL01/20-10/20

The Center for Independent Living of Northwest Florida is a consumer-controlled, community-based, cross-disability, nonresidential private non-profit agency that is designed and operated within a local community by individuals with disabilities and provides an array of independent living services.

  • Enhanced the existing programs through research and identification of new funding, including cash and value of cash resources.
  • Setup and coordinated several text-to-give campaigns.
  • Developed a database of potential donors, foundations, local philanthropic organizations and other potential funding sources and partners.
  • Increased fundraising numbers by leveraging effective communication and outreach strategies.
  • Planned and organized special events and solicited corporate sponsorships to reach financial targets.
  • Composed grant proposals to raise capital.
Owner/Principle Designer & Stylist
Samantha Jackson Weddings – Pensacola, FL12/05-01/20

Samantha Jackson Weddings is a full service boutique wedding planning company serving Mobile, Alabama to Panama City Beach, Florida, specializing in high-end destination weddings. We worked with each couple to assist in every detail from start to finish, creating a unique, custom experience. With a personable, honest, playful, and timeless strategy, Samantha aimed to create environments reflective of our couples.

We only take weddings on a referral basis as of January 2020

  • Directed pace of wedding and reception through multitasking and liaising with vendors to carry out event as planned.
  • Created and designed tailor-made wedding plans to maximize client budget, keep client happy, and cultivate referrals.
  • Conducted initial consultation with clients to discuss wedding details, venue options, and other logistics to understand vision and budget.
  • Coordinated florists, photographers, videographers, musicians, officiants and ceremony participants during rehearsals and pre-ceremony, ceremony and reception events.
  • Organized bi-monthly networking meetings for wedding professionals in Northwest Florida, which included: execution of meeting functions, including site selection, contract signing, scheduling, marketing, reservations, materials, event management and follow-up
  • Chaired Southeast Regional Association of Bridal Consultants Conference, which included, but was not limited to: location selection, scheduling of attendees, promotion/marketing, securing conference speakers.
Executive Director
Stronger Together Northwest Florida - Pensacola, FL01/17-10/20

Stronger Together Northwest Florida connected leaders of grassroots progressive groups and creators of resources for organizers with one another and provide them with support services. As a part of the Action Together Network, Stronger Together Northwest Florida members troubleshot together, shared best practices, amplified each other’s efforts, and collaborated on projects. Stronger Together Northwest Florida believes in empowering each other. They encourage the development of leadership capacities in each other rather than looking to lionize any one leader.

  • Impacted racial justice through multiple activism channels and protest strategies.
  • Liaised with political organizations and initiatives to confirm consideration of community best interests within campaigns and political agendas.
  • Wrote and distributed informational papers, gave out representative contact information and educated community members about specific issues.
  • Fostered collaborative efforts to schedule, host and facilitate events and identify further opportunities to reach members of the community.
Organizing Fellow
Dream Defenders – Pensacola, FL06/19-12/19

Dream Defenders is aimed at ending the police and prison system and is geared towards people of color who share the goal of multi-racial organizing, among other goals. They espouse to end the school-to-prison pipeline, by ending prisons, police, and redefining notions of freedom and safety.

  • Worked to make the community aware of police brutality through multiple activism channels and protest strategies.
  • Liaised with progressive organizations and initiatives to confirm consideration of community best interests within campaigns and political agendas.
  • Recruited allies, targeting organizations such as SURJ, Workers World, Democratic Socialists of America, and Party for Socialism & Liberation.
  • Developed analytical documentation on potentially helpful state and local legislature.
Campaign Field Director
Andrew Gillum For Governor Campaign – Pensacola, FL8/18-11/18

Former Tallahassee mayor Andrew Gillum was half a percentage point away from becoming the first Black and the first progressive governor of Florida in 2018. Gillum's race for governor against then congressman Ron DeSantis drew national attention.

  • Organized a consistent volunteer team of approximately 25 volunteers.
  • Presented and discussed petitions to obtain signatures for key initiatives in regards to returning citizens.
  • Fostered collaborative efforts to schedule, host and facilitate events and identify further opportunities to reach members of community.
  • Wrote e-mails / texts and promoted events via social media to recruit volunteers.
  • Operated local outreach office to recruit and lead team of canvassers, phone bankers, and texters.
Account Executive
ChoicePoint Precision Marketing – Pensacola, FL04/02-09/10

ChoicePoint Precision Marketing (now LexisNexis Risk Solutions) is a global data and analytics company that provides data and technology services, analytics, predictive insights and fraud prevention within the insurance, financial services, healthcare, and corporate sectors as well as the local, state and federal government, law enforcement and public safety.

  • Provided consultation and sales efforts to the insurance, real estate, and consumer products industry regarding data products and services.
  • Identified new business opportunities through cold calling, marketing, and prospective database leads.
  • Managed sales cycle from first contact to established customer sale and maintained solid customer base, monitoring changes to customer account profiles.
Volunteer Recruitment & Placement Associate
Habitat for Humanity International – Americus, GA04/00-12/01

Habitat for Humanity builds decent and affordable homes around the world in partnership with families in need of a decent place to live. Habitat homebuyers help build their own homes alongside volunteers and pay an affordable mortgage. With a focus on lifting up and bringing lasting change to communities, Habitat works with local partners to implement solutions as unique as the neighborhoods themselves. 

  • Actively recruited and placed individuals into volunteer jobs at a high-volume.
  • Traveled to recruit volunteers.
  • Uncovered opportunities for volunteer program improvement by soliciting staff feedback and evaluating volunteer performance.
  • Formal training of ADA and EEO regulations.
Bachelor of Arts: Political Science and History
Bucknell University - Lewisburg, PA08/96-01/00

minor in Religion

  • Capstone Project in Jewish Studies: The purpose was to understand Jewish theory and thought. Part of this program entailed living at the Jewish Studies House for one year - the heart of Jewish life at Bucknell. The Jewish Studies House offered programs that affirmed and celebrated Jewish life and contributed to the growth, enrichment, and education of the Bucknell community.
  • Elected: Student Government Congress
  • Elected: Class Vice President

Democratic Training
  • National Democratic Training Committee Candidate Training - cycle 2018
  • National Democratic Training Committee Candidate Training - cycle 2020
  • Democratic National Committee Campaign Readiness Program - cycle 2022
  • Gain Power Leadership Training and Expo - cycle 2022


The Art of Sales: Mastering the Selling Process Specialization - Northwestern University - Chicago, IL (completed 2022) - Close more deals and improve the performance of any sales team. The Art of Sales Specialization is designed to make you more effective and efficient as you pursue your sales goals. Understand how to stand out in the crowd, attract customers, and build support for your initiatives within your company. Knowing how to “get to yes” is a crucial skill that can improve many facets of your life. 

Successful Negotiation: Essential Strategies and Skills - University of Michigan - Ann Arbor - Ann Arbor, MI (completed 2022) - We all negotiate on a daily basis. On a personal level, we negotiate with friends, family, landlords, car sellers and employers, among others. Negotiation is also the key to business success. No business can survive without profitable contracts. Within a company, negotiation skills can lead to your career advancement. In the course, you’ll learn about and practice the four steps to a successful negotiation: 

(1) Prepare: Plan Your Negotiation Strategy 

(2) Negotiate: Use Key Tactics for Success 

(3) Close: Create a Contract 

(4) Perform and Evaluate: The End Game 

Decentralized Finance (DeFi): The Future of Finance Specialization - Duke University - Durham, NC (completed 2022) - This course explored the origins of DeFi and took a broad historical view from the earliest barter economies, such as the first peer-to-peer exchanges of bartering, to present day. The course also looked at historical examples of money having value even though it is not officially backed. We then focused on the key infrastructure components: blockchain, cryptocurrency, smart contracts, oracles, stablecoins and decentralized applications (or dApps). This included a discussion of the mechanics of the Ethereum and Bitcoin blockchains including cryptographic hashing. 

Community Organizing For Social Justice - University of Michigan - Ann Arbor - Ann Arbor, MI (completed 2021) - This course examined specific strategies for community organizing for social justice in a diverse, democratic society. It examined core concepts of social justice and practical steps for bringing people together to set goals and priorities, assess community assets and needs, develop action plans, and build support for implementation. It included information on how to form core groups, build organizational capacity, and formulate strategy for reaching out to constituents and allies

Social Work Practice: Advocating Social Justice and Change - University of Michigan - Ann Arbor - Ann Arbor, MI (completed 2021)- This course examined how social workers in the United States engage in creating change and supporting the resilience of individuals, families and communities in this new era. The course also explored the social work profession through a social justice lens, the different roles of social workers in a range of settings, the cross cutting themes that guide social work practice, the history of social work, and current challenges.

Leading Diverse Teams and Organizations - University of Michigan - Ann Arbor - Ann Arbor, MI (completed 2021) - This course examined evidence-based knowledge and practical tools to help design and lead diverse, equitable, and inclusive (DEI) teams and organizations. This course taught best practices for organizational DEI strategy, including the role of metrics in DEI work and how DEI work can be integrated into the heart of an organization.

HONORS Track in Social Work - Social Policy for Social Services & Health Practitioners Specialization - Columbia University - New York, NY (completed 2022)

This specialization examined how policies are constructed, what values underlie them, and how they succeed or fail makes everyone more effective at work or in their civic role. HONORS learners researched a social policy issue, completed a policy analysis, and wrote and presented a professional policy memo based on their research. These research and writing skills prepared HONORS learners for masters-level study in social policy.

Google Project Management Professional Certificate (in progress)


  • Foundations of Project Management (completed 2021) - This course examined foundational project management terminology and understand the role and responsibilities of a project manager.
  • Project Initiation: Starting a Successful Project (completed 2021)- This course examined how to set a project up for success in the first phase of the project life cycle: the project initiation phase. This course also taught how to define and manage project goals, deliverables, scope, and success criteria. The courses used tools and templates like stakeholder analysis grids and project charters to help set project expectations and communicate roles and responsibilities.
  • Project Planning: Putting it All Together (completed 2021) - This course examined how to map out a project in the second phase of the project life cycle: the project planning phase. The course examined the key components of a project plan, how to make accurate time estimates, and how to set milestones. The course also taught how to build and manage a budget and how the procurement processes work. The course helped discover tools that can help identify and manage different types of risk and how to use a risk management plan to communicate and resolve risks. The course also explored how to draft and manage a communication plan and how to organize project documentation.

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